Capturing Images That Catch Your Prospect's Eye and Budget
One of the things I find most frustrating about working with smaller sized design agencies is that they can't stand still long enough to shout about their work when it launches. One of the most significant barriers that most mention is that they can't get photography done in time and to the standard they want. Due to cost, mainly.
In this episode of the Kaffeen Espresso podcast, I talk with Rebecca Douglas. Rebecca is the most efficient and adaptable photographer I've come across. She works wonders capturing beautiful imagery for brands, that allows them to shut up and let the product do the talking. I think good photography is one of the best tools to make your agency come across as authoritative and confident, regardless of your size and location.
I regularly tell clients that their case studies should be as simple as client objective, commercial results, client quote, and accompanied by spectacular imagery that shows the design off, without needing a wordy rationale next to it. So trust me, you're going to want to listen in to learn how to harness the power of images for your agency, and perhaps even hook up with Rebecca on one of her Subscription Club or Brand Shoot Day products, as I have.
This episode is 30 mins, so grab your cup of coffee, delete those junk emails and treat your ears here. Ps. I've just recorded a conversation about a little used, but highly successful, method of cold outreach, so hit subscribe in Spotify to make sure you don't miss the next episode.
Resources mentioned in this episode:
> Lead Flow Sprint > https://www.kaffeen.club/lfs <
> Win Clients Consistently > https://www.kaffeen.club/wcc <
> Client Magnet Book > https://www.kaffeen.club/book <
